Blackbaud Newsroom

Blackbaud’s Altru Now Offers the Power of Enabled Analytics

Provides Arts and Cultural Organizations with the Most Comprehensive, Total Solution Available

Charleston, S.C. (January 21, 2016) – Blackbaud, Inc. (NASDAQ: BLKB), the leading provider of software and services for the global philanthropic community, today announced that arts and cultural organizations now have the opportunity to access the power of ResearchPoint, its cloud prospect research solution, directly within Altru®, its cultural management solution. Embedded directly within the solution, ResearchPoint can be enabled, giving users a seamless experience to enhance their prospect management activities alongside their patron and donor management.

Altru is a cloud solution that helps arts and cultural organizations consolidate admissions, membership, fundraising, merchandise, marketing and more, giving users a comprehensive view of their supporters.

Powered by Blackbaud’s leading NOZA database of philanthropic giving and a host of partner datasets, with ResearchPoint, users will have the ability to:

  • Discover, verify, and track patrons’ income, assets, and philanthropic giving history
  • Make their donor data actionable while simplifying their prospect management and research processes
  • Efficiently handle vast amounts of critical prospect lists and data
  • Have confidence in their data through confirmed and verifiable information
  • Manage all their research within Altru without having to track list imports and exports

“Blackbaud has been partnering with arts and cultural organizations for over 30 years, and designed Altru specifically for this market. One important benefit of being an Altru client is access to Blackbaud’s full suite of innovative software and services, and bringing ResearchPoint to our Altru clients is a perfect example of that,” said Kevin Knight, Blackbaud’s senior vice president and general manager, Arts & Cultural. “This is better than an integration; ResearchPoint can be enabled with in Altru, which gives our clients the ability to uncover high-value donor prospects from among their existing visitors in the most efficient way possible.”

Beginning February 4, organizations can register for one of Blackbaud’s upcoming webinars to learn how Altru helps organizations improve efficiency at the ticket counter, strategically increase their revenue, acquire and retain more members, and connect all of their constituent interactions in one system.  

To learn more about the benefits of combining ResearchPoint’s analytical capabilities with Altru, organizations can join ResearchPoint expert and Target Analytics consultant, Kate Breck, in a live product tour at 1 p.m. ET on February 11.

About Blackbaud

Serving the nonprofit, charitable giving and education communities for more than 30 years, Blackbaud (NASDAQ:BLKB) combines technology solutions and expertise to help organizations achieve their missions. Blackbaud works in over 60 countries to support more than 30,000 customers, including nonprofits, K12 private and higher education institutions, healthcare organizations, foundations and other charitable giving entities, and corporations. The company offers a full spectrum of cloud and on-premise solutions, and related services for organizations of all sizes, including nonprofit fundraising and relationship management, eMarketing, advocacy, accounting, payments and analytics, as well as grant management, corporate social responsibility, education and other solutions. Using Blackbaud technology, these organizations raise, invest, manage and award more than $100 billion each year. Recognized as a top company, Blackbaud is headquartered in Charleston, South Carolina and has operations in the United States, Australia, Canada, the Netherlands, Ireland and the United Kingdom. For more information, visit



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Nicole McGougan
Public Relations

Forward-looking Statements
Except for historical information, all of the statements, expectations, and assumptions contained in this news release are forward-looking statements that involve a number of risks and uncertainties. Although Blackbaud attempts to be accurate in making these forward-looking statements, it is possible that future circumstances might differ from the assumptions on which such statements are based. In addition, other important factors that could cause results to differ materially include the following: general economic risks; uncertainty regarding increased business and renewals from existing customers; continued success in sales growth; management of integration of acquired companies and other risks associated with acquisitions; risks associated with successful implementation of multiple integrated software products; the ability to attract and retain key personnel; risks related to our dividend policy and share repurchase program, including potential limitations on our ability to grow and the possibility that we might discontinue payment of dividends; risks relating to restrictions imposed by the credit facility; risks associated with management of growth; lengthy sales and implementation cycles, particularly in larger organization; technological changes that make our products and services less competitive; and the other risk factors set forth from time to time in the SEC filings for Blackbaud, copies of which are available free of charge at the SEC’s website at or upon request from Blackbaud’s investor relations department. All Blackbaud product names appearing herein are trademarks or registered trademarks of Blackbaud, Inc.